Fred Minnick Book Signing & Bourbon Experience
Matty’s Bar & Grille and Ayra’s Liquor are excited to welcome acclaimed bourbon author and critic Fred Minnick back to Wisconsin for an exclusive evening celebrating his New York Times bestselling book, Bottom Shelf: How a Forgotten Brand of Bourbon Saved One Man’s Life.
Join us on Thursday, June 25, 2026, from 5:00 PM – 9:00 PM in our on-site Event Center for an unforgettable bourbon experience. Guests will have the opportunity to meet Fred Minnick, hear select readings and stories from the book, participate in a discussion on bourbon and whiskey culture, and receive a personalized book signing.
Admission:
$40 plus tax and includes a copy of his New York Times bestselling book, Bottom Shelf: How a Forgotten Brand of Bourbon Saved One Man’s Life and a ½ ounce pour of Old Crow Traveler. This will be offered to the first 300 people who sign up.
CLICK HERE TO PURCHASE YOUR TICKET
Throughout the evening, enjoy:
•Featured bourbon pours and specialty bourbon cocktails
•Bourbon-themed food selections from our Big Backyard Grille
•Meet-and-greet opportunities with select bourbon vendors
•Samples of Matty’s exclusive barrel pick selections
•Cigar Station presented by Ayra’s Liquor
•Special guests: Barrel Proof Podcast
Featured Program:
•5:00 PM – Doors Open / Registration
•5:30 PM – Fred Minnick Book Talk, Tasting Notes & Q&A
•Following Presentation – Book Signing & Meet-and-Greet
Old Crow Traveler:
Old Crow “Traveler” was a unique flat-profile bourbon bottle introduced in the 1960s and 1970s. Marketed as “the tuckaway fifth that packs as flat as your shirt,” it was designed to fit discreetly inside a briefcase or suit pocket.
Popularized through national advertising campaigns in the late 1960s, the Traveler became an iconic and highly collectible piece of bourbon history.
Event Ticket:
Your book purchase serves as your event ticket. Space is limited, so reserve your spot today
Upon arrival, guests will check in at the registration table, receive their book, and have the opportunity to provide a note indicating how they would like their book personalized during the signing.
We look forward to sharing a memorable evening of bourbon, storytelling, and great company with bourbon enthusiasts from across Wisconsin.
If you can’t make this event but would like a copy of this book you can purchase and we will get it signed for you! (Old Crow will not be available for guests who cannot make the event)